LEVI'S® X Levitate New England Pop-Up Event Signage

The Levi's® Tailor Shop in Hingham MA’s Derby Street approached Levitate New England in a brand collaboration for promotional social media and print signage. Working in collaboration with Derby Street Shoppe’s marketing team, I created the Instagram story asset to for them to post, meeting their requirements. Taking this opportunity, I had access to the Levi's® Brand Book, studying it to best design these pieces within Levi's® standards. I arranged each design element to be easily legible and informative, creating a balanced marketing piece. Using specific photography to subtly adhere to Levi’s® brand image allowed me to integrate Levitate's signature laid back design.